Fast and Affordable - Ford's reimagined Truck and Platform will dismantle Tesla

#FORD #TRUCK #MAVERICK #LFP #EV #TESLA #LIGHTNING

Ford’s $5B Bet on America: Innovation Meets Efficiency in
New EV Platform, Assembly Process and Midsize Truck
• Betting on America: Ford is investing approximately $5 billion and creating or
securing nearly 4,000 jobs across Louisville Assembly Plant and BlueOval Battery
Park Michigan to deliver a new pickup and produce advanced prismatic LFP
batteries.
• Ford Universal EV Platform: New platform enables a family of affordable vehicles
to be produced at scale for customers – electric, fun to drive and digitally advanced
with over-the-air updates that will keep improving the vehicle.
• Breakthrough product: The first will be a midsize four-door electric pickup with a targeted
starting price of about $30,000, assembled at Louisville Assembly Plant and reaching
customers in 2027. As fast as a Mustang EcoBoost. More passenger space than the latest
Toyota RAV4 – with a frunk and a bed.
• A better assembly line: More than a century after the invention of the moving assembly
line, Ford combines its industrial know-how with a start-up mentality to create the new Ford
Universal EV Production System, radically simplifying vehicle assembly for safety, quality
and speed.


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