Seth Godin and Dr. Sue Johnson - The Tim Ferriss Show

This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one billion downloads. To celebrate, I’ve curated some of the best of the best—some of my favorites—from more than 700 episodes over the last decade. I could not be more excited. The episode features segments from episode No. 138 "How Seth Godin Manages His Life — Rules, Principles, and Obsessions" and episode No. 529 "Iconic Therapist Dr. Sue Johnson — How to Improve Sex and Crack the Code of Love."

Please enjoy!

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Timestamps:
[00:00] Start
[07:52] Notes about this supercombo format.
[08:55] Enter Seth Godin.
[09:21] Seth’s rules for speaking engagements and why he developed them.
[14:09] Navigating life’s big transitions.
[16:10] Why Seth publishes a daily blog.
[17:10] Writing process and overcoming blocks.
[21:17] Top business decisions.
[23:01] Discerning between good and bad ideas.
[24:43] Are you cut out to be an entrepreneur or a freelancer?
[30:26] Opportunities Seth is glad he declined.
[32:12] Money is a story. How does Seth tell it?
[35:12] Seth on education.
[38:27] Suggested practices for overwhelmed parents.
[41:19] Enter Dr. Sue Johnson.
[41:55] Peer-reviewed clinical research supporting Sue’s work.
[45:03] EFT’s success rate and clinical definition of success in studies with distressed couples.
[49:03] Scales used to assess marital satisfaction and bond in research.
[55:11] Definition of a hold me tight conversation.
[56:31] Examples of hold me tight conversations.
[1:06:08] How a hold me tight conversation might work for someone who tends to isolate or feels isolated.
[1:14:51] Prevalence of isolation and the stigma around “dependency.”
[1:18:43] Attachment parenting vs. sleep training.
[1:28:25] Micro-interventions from Rogerian models of therapy (evocative questions).
[1:36:54] Sue’s response to clients who struggle to identify their feelings in their body.
[1:43:48] Upping the ante in a hold me tight conversation and its unintended effects.
[1:45:42] Sue’s approach to helping someone work through anger.
[1:49:09] Sue’s fascination with Winston Churchill and recommended reading.
[1:54:40] Common arguments between tango couples.
[2:07:51] Advice for couples who are in love but lack sexual spark.
[2:17:18] Advice for couples where the woman has a higher sex drive than the man.
[2:22:51] Development and content of Sue’s Hold Me Tight Online program.
[2:27:24] Parting thoughts.

Tim Ferriss is one of Fast Company’s “Most Innovative Business People” and an early-stage tech investor/advisor in Uber, Facebook, Twitter, Shopify, Duolingo, Alibaba, and 50+ other companies. He is also the author of five #1 New York Times and Wall Street Journal bestsellers: The 4-Hour Workweek, The 4-Hour Body, The 4-Hour Chef, Tools of Titans and Tribe of Mentors. The Observer and other media have named him “the Oprah of audio” due to the influence of his podcast, The Tim Ferriss Show, which has exceeded 900 million downloads and been selected for “Best of Apple Podcasts” three years running.

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