The Inside Story of Beamer Acquiring Userflow to hit $10,000,000 in ARR

Satya Ganni, the CEO of Beamer, shares the strategic insights and personal experiences surrounding Beamer's acquisition of Userflow, which played a pivotal role in reaching $10 million in ARR.
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Timestamps:
0:00 - Introduction and event context
0:21 - Overview of acquisition motivations and team dynamics
1:31 - Details on Beamer's history and acquisition approach
2:04 - Challenges faced during the initial phases of Beamer’s acquisition
3:02 - Customer feedback and product integration needs
4:01 - Strategic decision-making in selecting companies for acquisition
6:01 - Experiences from the failed initial acquisition and lessons learned
7:01 - Successful acquisition of Userflow and the negotiation process
8:44 - Importance of CEO-to-CEO conversations in M&A
9:02 - Post-acquisition strategy and integration insights
11:00 - Reflection on maintaining a unified product vision and customer focus
12:58 - Summarizing the acquisition process and its outcomes
15:44 - Closing remarks
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By the numbers.
See charts and graphs here: https://getlatka.com/companies/beamer

Founded in 2017.
$10M in revenue in 2024.
$1.1M in revenue in 2020
53 employees.
550 customers.
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